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Revolutionise the way you eat with UPGRAIN’s
next-gen flour

At UPGRAIN®, we believe nutritionally better food should be super delicious too. Our next-gen flour is powered by food science and crafted by food lovers, for food lovers – delivering the same taste and texture of our favourite comfort foods with lower carbs and higher fibre. Say "hello" to radically better versions of the foods you love!

Taste our delicious low-carb, high-fibre staples

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Redefining carbs for a radically better future

It took us 20 years of R&D to perfect our revolutionary UPGRAIN® flour – crafted to deliver the same flavour and texture as food made with regular wheat flour, but with reduced carbs and uber-boosts of dietary fibre!

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While many alternatives focus on being low-GI, UPGRAIN® goes further with a truly low-carb solution that reduces your overall carb intake. 

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UPGRAIN® flour contains just 37g of carbs per 100g, nearly half of regular wheat at 72g, while packing 33g compared to just 3g in standard flour. All while tasting, cooking, and baking the same – it’s the upgrade every chef deserves!

Unlock endless possibilities with UPGRAIN® flour

UPGRAIN® flour is incredibly versatile – perfect for everything from buttery croissants, cakes, tarts, all sorts of breads to pasta and noodles. It performs just like regular wheat flour, so you get the same taste and texture, just nutritionally better!

Stock UPGRAIN® products for your business

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For Retail and F&B Businesses

Bring your menu creations to life with UPGRAIN® flour. Whether you need a custom formulation or adjustments to our existing range, we’ll collaborate with you to create the perfect fit for your F&B business.

Want to list our product packs at your retail stores or bring your menu creations to life? Simple! We collaborate with you on your bespoke needs, from full customisation to flavour or recipe adjustments.

Image by Eugenia Pankiv
Image by Kiwihug

Our Partners

Why food lovers choose UPGRAIN®

Poh Ling O.

10 September 2021

average rating is 4 out of 5

soft fluffy buns!

Dolle T.

6 September 2021

average rating is 5 out of 5

Pita Upgrain bread is actually more tasty than Hoagies and is flat. Hollow internal therefore if you eat with ham or tuna is good taste. My family loves it. Recommended to those who are afraid of too much carb.

George C.

31 August 2021

average rating is 5 out of 5

the buns are AMAZING!

Jane K.

25 August 2021

average rating is 5 out of 5

Nice on it own! One of the best multigrain buns I have tried

Matilda T.

24 August 2021

average rating is 5 out of 5

Packed with fibre and even more delicious than regular noodles and buns . So thrilled to have discovered Upgrain !

Zq C.

21 August 2021

average rating is 5 out of 5

Easy to prep. Eggs, onions and some Chili goes perfect with multigrain. 👌🏻

Viviane T.

21 August 2021

average rating is 5 out of 5

For the average person who has no food allergy or restrictions, knowing that you can enjoy your breads, buns and noodles at half the carbs is already a win. Their brioche loafs, signature buns and noodles retain the original goodness at a slightly heftier price, but worth the money if you compare its cost to the price of eating a healthy outside meal (which is still more expensive).

Ryan C.

21 August 2021

average rating is 5 out of 5

Fluffy, a bit on the chewy side but it’s my absolute go-to for breakfast everyday now. Goes perfect with scrambled eggs and kaya.

Nicholas F.

21 August 2021

average rating is 5 out of 5

Texture is really good. Dense enough for a satisfying bite. Pairs really well with simple ham & scrambled egg. Yum yum!

Cassie F.

30 June 2021

average rating is 5 out of 5

Tastes so good with PB and jelly 😘 will be back for more!

Preparing Croissant
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